WHY WORK WITH A MEDIA BUYER?
Free Up Your Time
By working with a Media Buyer, you can say goodby to the multiple calls and meetings from local Advertising Sales Representatives. I will be the point of contact and negotiator for your business for all things Media Buying, allowing you, as the owner of your business, to focus on what you’re really good at: your business!
Get Better Advertising Rates
Having worked in the industry for over a decade, I have an insiders perspective on how to negotiate rates with local media. There are several factors that go into creating a rate, such as Ratings and Reach, and many more factors that can effect that overall price of your advertising, such as frequency, time of day (broadcast), and size and placement (print). As a Media Buyer, I know that everything’s negotiable and can stretch your advertising budget to the limits, creating a higher return on your investment.
Ensure Brand Consistency
As a business owner, when you work with several different representatives from all different media outlets, there’s a good chance your messaging and branding will get skewed a little between reps. As the single point of contact for all media, I can ensure your Branding is consistent across all platforms, creating an effective advertising campaign.